NEWS AND EVENTS
10 February 2004
Further expansion for C-SAM
Software solutions company C-SAM Ltd have appointed a marketing expert to help boost their international growth plans.
Laura McBride has taken up the newly created position of Sales and Marketing Manager with the Aberdeen based firm which specialises in business operational solutions.
Mrs. McBride boasts a strong track record in marketing, communications and client support management within the international oil and gas industry.
She has worked as group marketing manager with C-MAR Group Holdings Ltd, client support and marketing manager with EQE International Ltd and marketing analyst with Subsea Offshore Ltd, all Aberdeen.
A graduate of Liverpool John Moores University in International Business Studies and Spanish, she is currently studying part time towards an MBA at the Robert Gordon University, Aberdeen.
C-SAM (Corporate Software Asset Management) was formed in 2001 by software solutions consultant Theresa Wheeler and provides business solutions to a wide range of clients, including Wood Group, FMC, AMEC, Weatherford, Halliburton, Baker Hughes, ASCO, MTM and Scotia BBS.
Managing director Ms. Wheeler said the new appointment was part of a growth strategy aimed at rolling out C-SAM's unique product range to new UK and international clients.
Ms. Wheeler explains: "We recognised the need for a marketing expert to drive our sales and to introduce our operational software to new clients both in the UK and abroad."
"Laura is an extremely versatile, adaptable and innovative professional with a strong track record in marketing and client support within the software industry. She is ideally suited to building on our previous successes in asset management, logistics and the construction industry. "
"This appointment is an important step towards taking our company to a higher level by strengthening the support we can offer to existing clients but also in exploring fresh sales opportunities."
